Effective Date: 1 June 2026
Urban Pet Play Ltd
Website: www.urbanpetplay.com
Urban Pet Play Ltd respects your privacy and is committed to responsible email marketing. This Newsletter & Email Marketing Policy explains how we collect, use, and manage your email address when you subscribe to receive marketing communications from us.
Our aim is to keep you informed about new products, pet care advice, exclusive offers, and company news while ensuring your personal information is handled responsibly and in accordance with UK data protection laws.
Subscribers may receive emails containing:
New product launches.
Exclusive offers and discounts.
Seasonal promotions.
Pet care tips and advice.
Blog articles and buying guides.
Company news and updates.
Competitions and prize draws.
Service announcements.
Event invitations.
Customer surveys and feedback requests.
We aim to send relevant and useful content that provides value to our subscribers.
You may subscribe to our newsletter by:
Completing the newsletter sign-up form on our website.
Creating an account and choosing to receive marketing communications.
Entering competitions or promotions where you have chosen to receive marketing.
Providing your consent during the checkout process where offered.
Marketing emails are sent only where you have given your consent or where we are otherwise permitted to contact you under applicable UK law.
By subscribing, you confirm that:
You are providing your own email address.
The information you provide is accurate.
You wish to receive marketing emails from Urban Pet Play Ltd.
You may withdraw your consent at any time.
We aim to send newsletters on a reasonable basis.
The frequency may vary depending on:
New product launches.
Seasonal campaigns.
Special offers.
Important company announcements.
Pet care content.
We strive to avoid excessive marketing communications.
You may unsubscribe from marketing emails at any time by:
Clicking the “Unsubscribe” link included in every marketing email.
Contacting our customer support team.
Updating your communication preferences through your customer account (where available).
Once your request has been processed, you will no longer receive marketing emails from us. Please note that it may take a short period for your request to be reflected across our systems.
Even if you unsubscribe from marketing communications, we may still send essential non-marketing emails relating to:
Orders.
Deliveries.
Returns.
Refunds.
Account security.
Password resets.
Customer service enquiries.
Legal or regulatory notices.
These communications are necessary for the performance of our contract with you or to comply with our legal obligations.
When you subscribe to our newsletter, we may collect:
Your name (where provided).
Your email address.
Your marketing preferences.
The date of your subscription.
Technical information relating to email delivery and engagement.
Your information is processed in accordance with our Privacy Policy and applicable UK data protection legislation.
We use your information to:
Send newsletters and promotional emails.
Personalise marketing content where appropriate.
Improve our products and services.
Measure the effectiveness of our email campaigns.
Understand customer interests and preferences.
Maintain our subscriber records.
We do not sell your personal information to third parties.
To improve our communications, we may use standard email analytics tools to measure:
Email delivery rates.
Open rates.
Link clicks.
Newsletter performance.
Subscriber engagement.
This information helps us improve future newsletters and deliver more relevant content.
We may use trusted third-party email marketing providers to manage and distribute our newsletters.
Where we do so, these providers process personal information on our behalf and are required to maintain appropriate security measures and comply with applicable data protection laws.
If you enter a competition or promotion, you will only receive marketing emails where you have actively chosen to opt in or where otherwise permitted by law.
Participation in competitions is not conditional upon subscribing to our newsletter unless clearly stated in the applicable terms and conditions.
Our newsletters are intended for individuals aged 18 or over.
We do not knowingly collect marketing consent from children without appropriate parental or guardian consent where required by law.
We take reasonable technical and organisational measures to protect subscriber information against:
Unauthorised access.
Loss.
Misuse.
Alteration.
Disclosure.
While no online system can guarantee absolute security, we continually review our security practices to help protect your information.
Urban Pet Play Ltd may update this Newsletter & Email Marketing Policy from time to time to reflect changes in legislation, business practices, or marketing technologies.
The latest version will always be available on www.urbanpetplay.com.
Urban Pet Play Ltd
Website: www.urbanpetplay.com
Email:
If you have any questions about this Newsletter & Email Marketing Policy or your marketing preferences, please contact us. We are committed to respecting your choices and providing transparent, responsible, and relevant communications.